Using Facebook Pages to Organize Communications from Different Business Initiatives

Posted Posted in Banff Landscape Photography Summit, Business, Facebook, International Landscape Photographers, social media, The ILPA Summit

Using Facebook Pages to Organize your Professional Communications      Facebook Business Pages can often be a source of non-professional social engagement.  They can also provide a platform to feed one’s personal vanity too.  But, FB Pages can also be used by a business to organize followers with similar interests into segments of their overall professional community of followers.  A business can use these different pages representing these segments of followers to communicate very different and relevant messages to them.       This relevant communication will help a professional to increase follower retention and engagement over time.  This can translate […]